Celebrating Life: Día de Muertos in Puerto Vallarta, Mexico.

October 20, 2023
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Dia de Muertos, or Day of the Dead, is a vibrant and richly symbolic Mexican tradition that has captured the world’s imagination. It is a time for families to come together and remember their ancestors, while also celebrating the beauty of life and death. Puerto Vallarta, Jalisco Cultural Heritage, is no the exception to live this tradition.

🌼💀✨ Join us for a Dia de los Muertos Street Party at Pinnacle Resorts! 🌼💀✨

Get ready to celebrate the vibrant traditions of Dia de los Muertos with an unforgettable evening on November 2nd at 6 pm. Pinnacle Resorts is bringing the streets of Mexico to life with live music, delectable food, refreshing drinks, and beautifully crafted altars to honor our dearly departed.

🎶 Groove to the rhythms of live music.
🍔 Savor delicious street food.
🍹 Sip on refreshing drinks.
💀 Pay tribute to loved ones at our stunning altars.

Come dressed in your Dia de los Muertos attire, and let’s celebrate this rich cultural tradition together! 
Save the date and join us for a memorable evening of remembrance and revelry. 💃🕺

Know more about the history of this wonderful tradition.

History of Día de Muertos​

Día de Muertos has its roots in pre-Hispanic Mesoamerican cultures, such as the Aztecs and Mayans. These ancient civilizations believed that death was a natural part of the cycle of life and that the spirits of the deceased could return to the world of the living for a brief period each year.

When the Spanish arrived in the 16th century, they encountered these indigenous practices and integrated them with their own Catholic traditions, leading to the unique blend that is Dia de Muertos today. This is why Día de Muertos is now celebrated on November 1st and 2nd, which coincide with the Catholic holidays of All Saints’ Day and All Souls’ Day.

Traditions of Día de Muertos​

There are many different traditions associated with Día de Muertos, which vary from region to region. However, some of the most common traditions include:

Building ofrendas (altars):​

Central to the Dia de Muertos celebration are ofrendas, or altars, dedicated to deceased loved ones. In Puerto Vallarta, families set up these altars in their homes, adorned with marigolds, candles, incense, and photographs of the departed. The scent of copal incense fills the air as families lovingly arrange the favorite foods and beverages of their loved ones, ensuring that their spirits can enjoy a feast upon their return.

Cemetery Celebrations:​

A visit to the local cemetery is an integral part of Dia de Muertos in Puerto Vallarta. Families gather at the gravesites of their loved ones, adorning them with flowers, candles, and mementos. It’s a time for reflection, storytelling, and even laughter as people remember the quirks and joys of those who have passed away. The cemetery transforms into a sacred space, where the boundary between the living and the dead seems to blur.

Marigolds and Cempasúchil:​

The vibrant orange marigold, or cempasúchil, is a quintessential symbol of Dia de Muertos. In Puerto Vallarta, the streets come alive with the brilliant colors of marigold petals, which are often used to create intricate patterns and designs. The belief is that the scent of the marigold helps guide the spirits back to the world of the living. In markets and homes, you’ll find locals meticulously crafting marigold garlands and arrangements, infusing the town with a fragrant and lively atmosphere.

Pan de muerto:​

Pan de Muerto, or “Bread of the Dead,” is a traditional Mexican sweet bread that holds significant symbolic meaning during Dia de Muertos. Each element of Pan de Muerto carries a specific significance, contributing to the rich tapestry of this cultural tradition. Here’s a breakdown of the key elements:

  1. Circular Shape:
    – Meaning: The round shape of Pan de Muerto symbolizes the cyclical nature of life and death. It represents the eternal cycle, with no beginning and no end.
  2. Balls or Bones:
    – Meaning: The dough on top of the bread is often shaped into balls or bone-like forms, forming a cross. These represent the skulls and bones of the deceased. The cross is a Christian symbol, representing the four cardinal directions.
  3. Cross or Bones on Top:
    – Meaning: The cross or bone-shaped decoration on top of the bread represents the deceased and their journey to the afterlife. It is also a symbol of the four cardinal points, connecting the earthly realm with the spiritual.
  4. Sugar Coating:
    – Meaning: The sugar coating on top of Pan de Muerto represents the sweetness of life and the memories of those who have passed away. It is a celebration of the joy and richness that these individuals brought to the lives of their loved ones.
  5. Orange Blossom Water:
    – Meaning: The use of orange blossom water in the dough imparts a distinctive flavor and fragrance to Pan de Muerto. Oranges are often associated with love and purity, and the scent is believed to attract the spirits of the deceased back to the world of the living.
  6. Anise Seeds:
    – Meaning: Anise seeds, which are often included in the dough, contribute to the bread’s unique flavor. Anise is believed to have properties that aid in digestion and is sometimes associated with rituals for the dead.
  7. Egg Yolk Wash:
    – Meaning: The egg yolk wash gives Pan de Muerto its golden, shiny appearance. It represents the brilliance of life and the hope that the deceased are in a better place.
  8. Tear Shapes:
    – Meaning: In some variations, tear-shaped decorations are added to the bread, representing the tears shed for the departed. This element reflects the mourning process and the acknowledgment of loss.
  9. Cinnamon Sugar Dusting:
    – Meaning: Some recipes call for dusting Pan de Muerto with cinnamon sugar. Cinnamon is often associated with warmth and comfort, adding a comforting touch to the bread.

Pan de Muerto is more than just a culinary delight; it’s a poignant symbol that encapsulates the essence of Dia de Muertos. As families come together to prepare and share this bread, they are not only honoring their loved ones but also participating in a ritual that connects them to the broader cultural and spiritual traditions of Mexico.

Sugar Skulls (Calaveras de Azúcar):​

No Dia de Muertos celebration is complete without the iconic sugar skulls. In Puerto Vallarta, skilled artisans create these edible works of art, intricately decorating them with vibrant colors and the names of the deceased. Families exchange sugar skulls as gifts, symbolizing both the sweetness of life and the inevitable reality of death. It’s a tradition that bridges generations and fosters a sense of continuity and connection.

Processions and Parades:​

In Puerto Vallarta, Dia de Muertos is not only a private affair within homes; it spills out into the streets with lively processions and parades. Residents, dressed in traditional costumes and skeletal makeup, join together to march through the town, creating a joyful and spirited spectacle. The streets resonate with music, laughter, and the rhythmic steps of celebrants, turning the entire town into a living canvas of color and tradition.

Traditional Foods:​

Dia de Muertos is also a time for indulging in traditional Mexican foods. In Puerto Vallarta, markets are brimming with the ingredients for making pan de muerto, a sweet bread adorned with bone-shaped decorations, and tamales, a savory delight wrapped in corn husks. Families gather to prepare these dishes together, sharing stories and laughter as they cook meals that were once enjoyed by those they now honor.

Contemporary Influences:

While Dia de Muertos in Puerto Vallarta holds firmly to its traditional roots, there are also contemporary influences at play. Local artists and performers contribute to the festivities with modern interpretations of the celebration, blending traditional elements with contemporary art and music. This dynamic fusion reflects the evolving nature of culture and the ability of traditions to adapt and thrive in the present.

Here are some additional thoughts on the history and traditions of Día de Muertos:

  • Día de Muertos is not a sad or scary holiday. It is a joyful celebration of life and death.
  • Día de Muertos is a time to remember and honor deceased loved ones. It is also a time to reflect on our own mortality and to celebrate the preciousness of life.
  • Día de Muertos is a multicultural holiday. It is celebrated by people of Mexican descent all over the world, as well as by people of other cultures who appreciate its unique and meaningful traditions.


Dia de Muertos in Puerto Vallarta is a time of profound meaning, where the past and present coalesce in a celebration of life, death, and the enduring connections between generations. The town’s vibrant colors, lively processions, and heartfelt ofrendas create an atmosphere that is both festive and contemplative. As the marigold-scented air fills the streets and families come together to honor their departed loved ones, Puerto Vallarta becomes a living testament to the beauty and resilience of Mexican culture. In this coastal haven, Dia de Muertos is not just a tradition; it’s a living expression of love, remembrance, and the enduring spirit of life.

If you have the opportunity to experience Día de Muertos, I encourage you to do so. It is a truly special and unforgettable holiday among another great activities to do around. Obviously you can complement your experience staying at any one of our properties in Puerto Vallarta. Being with us will guarantee that you will not miss our Pinnacle Street-Día de Muertos party.

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